Helping You Gain Control with Comprehensive Wealth Guidance

Centered on You and Personally Delivered

We understand you don’t just want wealth – you want control.

Control over how your money is used, how it’s accumulated and distributed, how it supports your life and how it protects your family.

You’ve worked too hard to leave your future up to chance. It’s time to make a plan that actually makes sense and one that finally puts you back in control.

We are here to partner with you to help you build a plan that finally gives you answers instead of more questions.

We recognize a common challenge:

Individuals and families juggling advice from multiple professionals, each working in silos, often more focused on selling products than providing coordinated solutions.

This fragmented approach leaves many with disjointed pieces of the wealth puzzle, lacking a clear vision of how they fit together.

We aim to offer a clearer path with comprehensive, dependable advice, merging all critical aspects of your financial life into a plan that’s easy to understand and act on.

Emotionally driven investment decisions can often result in missing out on greater return opportunities. You deserve a plan that works to utilize your wealth to meet your goals and objectives and allows you to withstand market fluctuations with confidence.

A coordinated, holistic wealth plan to help grow and protect your wealth.

Protect and Preserve Investable Assets

Build a holistic financial plan that addresses six fundamental financial planning considerations.

Look to Optimize Total Return Potential

Deploy customized investment and tax strategies for growing and shielding your assets.

Remain Committed to the Strategy

Be confident in and committed to your plan with strategies that are in your best interest.

Financial Confidence Quiz

Which of the 6 financial risks pose the greatest threat to your money?

A dedicated approach that puts you first.

Step 1

Start
Smart

First, we gain a thorough understanding of your current financial situation, goals, and objectives, incorporating six universal considerations of holistic financial planning.

Step 2

Apply
Discipline

Next, we design a customized plan with strategies that work to grow and protect your wealth, and to help keep your goals and objectives at the forefront of our planning process.

Step 3

Communicate
Progress

Lastly and continually, we work to ensure transparency of your investment plan by providing visibility, proactive outreach, and accessibility to our team throughout our working relationship.

What’s a Risk Score?

Risk tolerance is an investor’s ability to remain invested during downward market cycles in exchange for a potential return.  

It’s important that investors understand their risk tolerance so that they can help guide the design of their investment strategy. This approach looks to balance the investor’s desire for returns goals with their ability to stay confident and invested throughout market cycles. 

To help investors understand their risk threshold we deploy a proprietary algorithm rooted in the well-known Value at Risk (VaR) measurement that helps us quantify their sentiment toward financial uncertainty, specifically their emotional tolerance with respect to the magnitude and speed of potential investment loss. This Analysis provides them with a VaR Score that can help determine if their existing portfolio aligns with their risk tolerance.

Intelligent, Disciplined Investing
with AssetLock

AssetLock is a proprietary, investment portfolio monitoring service that delivers personalized communications to advisors and investors in a secure environment.

This technology informs investors about their portfolio’s progression according to their risk tolerance

AssetLock® is tracking software used to monitor the performance of a client’s household portfolio and predetermine the amount of downside the client is willing to tolerate. The AssetLock Threshold is the maximum percentage of the downside the investor is willing to accept inside the portfolio as determined by Simplicity’s proprietary risk scoring algorithm, which is based on a Risk Tolerance Questionnaire and Value at Risk (VaR) Analysis of the household and model portfolio(s). It is NOT an actual stop order and will NOT automatically sell the individual securities in the household portfolio. The information provided here is not investment, tax or financial advice. You should consult with a licensed professional for advice concerning your specific situation.

FREE GUIDE

Tips to Help Avoid “Market Panic” Reaction.